Turning likes into sales: Influencer marketing on TikTok Shop
TikTok Shop has become a game-changer for e-commerce brands by offering a seamless integra...
Tips and tricks for running a successful influencer gifting campaigns
Have you ever wondered what makes influencer gifting campaigns that little bit more effect...
Standout Influencer Marketing Campaigns from 2023
From unexpected collaborations to reversing the damage of false beauty standards, 2023 has...
TikTok vs Instagram: What’s best for influencer marketing?
As social media keeps evolving, with new platforms popping up and existing ones constantly...
Top 5 Jewellery Collaborations 2023
Hanna Schonberg for Monica Vinader Our automated content tracking system surfaces thousand...
5 Beauty brands succeeding at influencer gifting
In this month’s edition we take a look at how beauty brands like Skin + Me, Current ...
Micro-Influencers & Gifting: Your Strategy to a Lower CPA
In today’s dynamic business environment, brands and retailers are on a continuous qu...
5 Jewellery brands succeeding at influencer gifting
Discover the top 10 jewellery brands monitored by Dyzio between August - November, ranke...
Smaller is better: The rise of micro-influencers
Marketers are well aware that when it comes to creators, gauging their ‘influence’ sol...
Top 5 brands winning at influencer gifting campaigns
We delve into the practices of five brands that have effectively employed influencer gifti...
5 Benefits of using an automated influencer marketing platform
Managing influencer campaigns effectively can be a complex and time-consuming task, especi...
Shopify brands: How to 10x your gifting programs
As the world of influencer marketing continues to accelerate, Shopify brands are on the lo...
4 ways to maximise your influencer gifting program
For brands that sell physical products, influencer gifting is one of the easiest and most ...
Ryderwear: The power of influencer gifting
To launch their latest campaign, Ryderwear harnessed the power of influencer gifting, usin...
How the Heinz x Absolut campaign went viral
In what is set to be one of the most unexpected partnerships of the year, household favour...
March: Top 5 influencer marketing campaigns you need to know about
From influencer marketing campaigns raising awareness about underage drinking (Diageo) to ...
What’s new in Dyzio?
Just like Instagram adding a new music feature at the start of the year, Dyzio is constant...
#RaiseYourArches, the data behind the success
In our previous article we reviewed the creator strategy driving the McDonald’s #Rai...
February: Top 5 brand campaigns you need to know about
Your February Influencer Marketing campaign round-up is here! From 10 minute TikTok ads (#...
McDonald’s #RaiseYourArches, tapping into Creator authenticity
At the start of January, Leo Burnett launched a new Ad campaign for McDonald’s ...
4 Signs Your Influencer has Fake Followers
Working with influencers is a great way for a brand to expand its presence, audience and c...
Increase your reach with Instagrams new music feature
The Battle for Music has begun… Towards the end of 2022, Instagram announced that ...
Top 5 tips to consider when content boosting influencer’s posts on social media
Brands and influencers want their content to be seen by as many of their followers as poss...
Influencer Marketing: Predictions for 2023
The rise of video consumption – TikTok Vs Reels Ever since Instagram Reels’ ...
Dyzio Wrapped 2022
Influencer marketing has continued to explode in 2022, and with brands #1 priority being m...
Black Friday: How Brands Can Utilise Emerging Trends on TikTok
Black Friday is right around the corner and TikTok has been one of the platforms leading t...
What is Influencer Marketing?
Influencer marketing is a type of marketing that focuses on leveraging the influence of ke...
5 reasons to use demographic data to find the right Influencers
When planning your influencer marketing campaigns, selecting the right influencers is key....
5 Reasons To Tap Into TikTok For Your Influencer Marketing Campaigns In 2021
The social media landscape is well known for being constantly and rapidly evolving. Along ...
10 tactics to improve your Influencer Marketing effectiveness – part 2
Phase 2: tips to help improve your live campaign performance. In the second part of this b...
10 tactics to improve your Influencer Marketing effectiveness – part 1
Managing influencer marketing campaigns can be both complex and time consuming, so you wan...
Harness the power of Instagram Stories
Instagram Stories are the perfect way to share life’s moments, but they also provide a g...
How to calculate Earned Media Value from your influencer campaigns
So first off, what is Earned Media Value? The term Earned Media Value (EMV) has long been ...
Influencer Inspiration & Entertainment
We’re all used to a busy and fast-paced life, but now self-isolation and social distanci...
Facebook adds ‘care’ emoji reactions
In these unprecedented times, while the most of us are currently quarantined at home, stay...
New Feature: Tracking Instagram Stories Data
The rise of Instagram stories in Brand deals Instagram Stories are now often included as p...
Evolution Power Tools and the power of micro advocates
In this interview we catch-up with James Plumb, who is the Paid Media Manager at Evolution...
Fake followers, five ways you can spot them!
Fake followers is undoubtedly a popular talking point right now, particularly after the CM...
Let creators be creative – our fav campaigns of 2018
In order to create a successful influencer campaign, it’s not only necessary to find the...