Campaigns Archives - dyzio brochure

McDonalds Raise Your Arches campaign photo

#RaiseYourArches, the data behind the success

Posted on March 15, 2023 by Steffi French

In our previous article we reviewed the creator strategy driving the McDonald’s #RaiseYourArches campaigns remarkable success on social media – and there wasn’t a Big Mac in sight. By using a smart combination of niche (micro and mid-tier) and mass market (macro and mega) influen...

Campaigns, Creators

Top 5 brand campaigns you need to know about

Posted on February 27, 2023 by Steffi French

Your February Influencer Marketing campaign round-up is here! From 10 minute TikTok ads (#HiltonForTheStay) to campaigns void of its two most important assets (McDonalds), February has been a month full of creativity and bold movements! Incase you’ve missed the campaigns, here’s a quick ...

Campaigns, Creators

Influencer Inspiration & Entertainment

Posted on April 1, 2020 by Matt Hebden

We’re all used to a busy and fast-paced life, but now self-isolation and social distancing are really putting us social creatures to the test. While we get used to spending more time on our own, we are going online more than ever – to look for information, support, entertainment and especial...

Campaigns, Creators

Let creators be creative – our fav campaigns of 2018

Posted on August 25, 2018 by Matt Hebden

In order to create a successful influencer campaign, it’s not only necessary to find the appropriate influencers for your brand, but also to trust influencers with content creation. If they’ve managed to catch your attention, they probably know a thing or two about how to promote your brand and ...