Just like Instagram adding a new music feature at the start of the year, Dyzio is constantly evolving to be a valuable product in the influencer marketing industry. At Dyzio, our goal is to ensure our capabilities align with the latest trends in influencer marketing, so that we can make your life much easier. As data is super important in the influencer marketing world, updating Dyzio allows for us to deliver accuracy and relevant data to our clients.
Our development team has been working around the clock to ensure Dyzio keeps pace with changes in the social media landscape and leads the way for influencer marketing software, so without further ado let’s take a look at what Dyzio’s team has prepared for us this month:
TikTok Campaign Reporting
We all know how important TikTok is to businesses these days. Apart from being the most downloaded app in Q1 of 2022, TikTok is now the highest grossing non-game app. In 2022, TikTok generated $821 million in consumer spending (this spending is based off of the revenue generated directly through the app stores). Not just that, 55% of TikTok users have bought something after seeing the brand on the app!
So, if you’re now running TikTok campaigns with your creators, then Dyzio’s TikTok report generator is something you most definitely want to take a look at. After adding each of your influencer’s handle in their profile, Dyzio will automatically pick up their TikToks and display their content and data in your TikTok report (via your campaign #tags or @mentions). Dyzio can track views, likes, comments and shares, from each TikTok.
New Campaign Filters – have influencers posted?
How frustrating is it when you have to verify which of your influencers have posted the content they were meant to for a campaign and you waste hours scrolling through their pages and spreadsheets to chase them up? Well, Dyzio can now do that in seconds. Yes, we said seconds.
In your Dyzio campaigns we’ve added new filters that will enable you to quickly see which influencers have posted and those who haven’t. Open up a campaign and from the main influencer screen you can select ‘Posted’ or ‘NOT Posted’ to filter the list of influencers and see who’s already posted or those who you might need to chase. This is super useful when you’re tracking big campaigns in Dyzio.
Influencer Sign up Form – expand your creator database
One of Dyzio’s client packages includes the White Label payment plan, which allows you to have your logo on the app, include your brand’s main colors on the app and allows the platform to be hosted on your doman.
Dyzio’s newest feature for white label clients involves influencers:
Say goodbye to uploading influencers into Dyzio. With this white-label sign-up form you can ask new influencers to add themselves and all their information directly to your Dyzio database, saving you hours and hours of laboring over one influencer at a time.
Add the sign-up form link to your website, promote it in your socials, or send it out in an email – it’s up to you how you grow your database. With this completely white-labeled feature, influencers can add their social handles, name, email, bio, plus their DOB, location, tags and other info.
If you’re interested in finding out more about the features Dyzio offers, please click below to book a call with the team or subscribe to our newsletter!