NewThe Dyzio MCP for Claude launches in November.Pre-register →

Dyzio Data API

Influencer tracking at scale, run from your own platform

The tracking engine behind Dyzio, built into your product. Send in your creators, track every post and Story they publish, and pull the data back wherever you need it.

POST /v1/creators
{
  "handle": "@amelia.makes",
  "platforms": ["instagram", "tiktok"]
}

GET /v1/campaigns/4821/posts
{
  "creator": "@amelia.makes",
  "format": "story",
  "tagged_brand": false,
  "metrics": { "reach": 12840, "impressions": 15210 }
}

Illustrative only. Endpoints and fields are scoped with you.

Two ways to use it

Push your creators in. Pull the data out.

your-platform
Your platform
// what you already have creators[] campaigns[] users[]
dyzio-trackinglive
Dyzio tracking
// captured automatically posts · reels stories · tiktoks reach · engagement
destinations
Anywhere you need it
your productTableauGoogle Sheetsyour database

Push creators in

Keep your own creator database and run Dyzio tracking from your platform. Send your creators in, set up tracking panels and run as many campaigns as you need.

Pull data out

Bring Dyzio campaign data back into your platform, Tableau, Google Sheets or your own database, as labelled campaign reports or raw data.

Why platforms choose Dyzio

Built to run inside someone else's product

Scalable

Thousands of creators and as many campaigns as you run, without your engineering effort growing with them.

Reliable

Tracking creator content since 2015. Every post and Story captured, including Instagram and TikTok Stories, tagged or not.

Flexible

We scope the endpoints and data around your product, whether you want finished reports or raw data.

Supported

Direct access to our technical team, from scoping to go-live and beyond.

Creator analysis on demand

Deeper data when you need it

Request richer profiles for the creators that matter, paid for with credits.

  • AI-estimated audience demographics: age, gender and top countries
  • Brands a creator has worked with in the last 12 months
  • Accurate engagement rates, even when likes are hidden
  • Audience quality and authenticity score
  • Brand safety checks, available as an enterprise feature
Creator analysis2 credits
AM@amelia.makesInstagram · TikTokAnalysed
Audience age (AI estimate)
18 to 2429%
25 to 3438%
35 to 4414%
Female audience88%
Engagement rate4.0%
Audience qualityHigh
Brands worked with (12 months)9
Brand safety checkEnterprise

How it works

From first call to go-live

1

Scope

A call to understand your product, the data you need and your volumes.

2

Set up

We agree the endpoints and issue your API keys.

3

Integrate

Build against the API with our technical team on hand.

4

Grow

Add creators, campaigns and data as your product needs them.

Pricing

Scoped to your volumes

A monthly subscription for API access and tracking, scoped to your volumes. Enterprise plans use credits for AI analysis such as demographics and brand safety checks.

Launching in November

Dyzio MCP: ask Claude about 2 million UK creators

The Dyzio MCP connects Claude to our UK creator database, so your team can search, compare and shortlist creators in plain English. Launching in November.

Which UK skincare creators are growing fastest this month?
Shortlist readyFrom the Dyzio UK creator database
Dyzio MCPIn ClaudeLaunching in November

Questions

Good to know

Anything else? Ask us on a call or email info@dyzio.co.

How is the API priced?

A monthly subscription based on your volumes. Enterprise plans use credits for AI analysis such as demographics and brand safety checks.

Can we get raw data, not just reports?

Yes. Pull labelled campaign reports or the raw data.

Which platforms are covered?

Instagram, TikTok, YouTube and X. We'll confirm exactly which data points are available for each platform when we scope your project.

Can we push our own creators into Dyzio?

Yes. Keep your own creator database and run Dyzio tracking on it from your platform.

Is there a limit on creators or campaigns?

Tracking is completely scalable. We scope your plan around your volumes.

Build on data you can rely on.

Tell us about your product and the data you need, and we’ll scope an integration that fits.